top of page
MACY
ELLIOTT
PRINCIPLES OF DESIGN
Proportion: Refers to the relative size and scale of the various elements in a design. It’s the relationship between objects, or parts, of a whole.
Unity: All together
Balance: The way of which elements of a piece are arranged
Emphasis: Something that stands out and is the focal point
Rhythm: Repeating a pattern or component
Variety: Different components coming together to make a whole
bottom of page